I’ve been doing a little reading up on viral marketing and less traditional means of promotions (eg. blogs etc.)

Imagine my surprise when I stumbled upon a specially created kinokuniya blog on the various promotions each time they hit the stands.

Apparently, foreign mag BLISS comes with a Twilight DVD and fans can bring home their very own Edward Cullen?!

The PC Zone Magazine comes with an uber-cool head-set!

This reminds me of Melbourne Showgrounds with all the freebies in the gift bags!

I think it’s pretty cool to be able to see what you wanna get without having to go through the racks.